About This Ad

» Candidate/Organization: Bill Richardson
» Other Candidates Mentioned: Bill Richardson
» Year: 2007
» States: None
» Race: Presidential
» Party: Democratic
» Funded by: Candidate
» Disseminations: TV

Ad Content

» Cues: At work, Black and White, Candidate Present, Military/Soldier, Music, Narrator, On-screen Writing, War in Iraq
» Issues: Healthcare, Military, Veteran Services, War (Iraq)
» Tone: Positive
» Types: Biographical, Emotional, Record
» Music: Inspirational
» Characters: Soldiers, Veterans, Women
» Narrator: Male
» Language: English

Analysis

By Channel '08: Bill Richardson has released a new ad, called "Heroes." It highlights the New Mexico governor's proposals to improve veterans' access to insurance and health care. It will air in Iowa and New Hampshire. More...