Ad: "Guts"

About This Ad

» Candidate/Organization: John McCain
» Other Candidates Mentioned: Hillary Clinton, John Edwards, Mitt Romney, Rudy Giuliani
» Year: 2007
» State: New Hampshire
» Race: Presidential
» Party: Republican
» Funded by: Candidate
» Disseminations: TV, Web

Ad Content

» Cues: Candidate Present, Music, On-screen Writing
» Issues: Government contracts, Spending
» Tone: Positive
» Types: Attack, Issue
» Music: Ominous
» Characters: "Real People", Elderly, Supporters
» Narrator: Male
» Language: English

Analysis

By Channel '08: John McCain moves on from his recent Woodstock fix to remind voters he's against wasteful government spending. More...

© The Washington Post Company