About This Ad

» Candidate/Organization: John Edwards
» Other Candidates Mentioned: John Edwards
» Year: 2007
» States: None
» Race: Presidential
» Party: Democratic
» Funded by: Candidate
» Disseminations: TV

Ad Content

» Cues: Candidate Present, Flag, Washington Outsider
» Issues: anti-Washington, Corruption
» Tone: Negative
» Music: Relaxing
» Characters: "Real People", Supporters, Women
» Narrator: No
» Language: English

Analysis

By Channel '08: The third ad released by John Edwards this week steps up his populist rhetoric, and hits both Republicans and fellow Democrats. "Rigged" is the fifth Edwards ad to air in New Hampshire since last summer. Another ad, "Together" is also airing statewide this week. "This system is corrupt. And it's rigged. And it's rigged against you," Edwards says. "And we can say 'As long as we get Dmeocrats in, everything's going to be OK.' It's a lie. It's not the truth. Do you really believe if we replace a crowd of corporate Republicans with a crowd of Democrats that anything meaningful is going to change? This has to stop. It's that simple." More...