About This Ad

» Candidate/Organization: Mitt Romney
» Other Candidates Mentioned: Mike Huckabee, Mitt Romney
» Year: 2007
» State: Iowa
» Race: Presidential
» Party: Republican
» Funded by: Candidate
» Disseminations: TV

Ad Content

» Cues: Candidate Present, Music, Narrator, On-screen Writing, Opponents
» Issues: Immigration
» Tone: Negative
» Types: Attack, Record
» Music: Ominous
» Characters: Candidate
» Narrator: Male
» Language: English

Analysis

By Channel '08: Mitt Romney is airing a new ad in Iowa attacking new frontrunner Mike Huckabee, as polls show the former Arkansas governor surging even farther ahead of the former Massachusetts governor. The 30-second spot, called "Choice: The Record," clearly states that the two candidates have several similarities: They're both former governors, "two good family men," both pro-life, and in support of a constitutional amendment banning same-sex marriage. But on the issue of immigration, the ad states, Romney and Huckabee differ. "Mitt Romney stood up and vetoed in-state tuition for illegal aliens. Opposed driver's licenses for illegals," the announcer says. "Mike Huckabee? Supported in-state tuition benefits for illegal immigrants. Huckabee even supported taxpayer-funded scholarships for illegal aliens. On immigration, the choice matters." More...