Ad: "Season's Greetings"

About This Ad

» Candidate/Organization: Ron Paul
» Other Candidates Mentioned: Ron Paul
» Year: 2007
» State: Iowa
» Race: Presidential
» Party: Republican
» Funded by: Candidate
» Disseminations: TV

Ad Content

» Cues: Candidate Present, Candidate's Family
» Tone: Positive
» Types: Emotional
» Music: Fun
» Characters: "Real People", Candidate, Family Members
» Narrator: No
» Language: English

Analysis

By Channel '08: Face it: some people think Ron Paul is crazy, while others write him off as an also-ran. (Please restrain yourselves blog commentators.) But the Texas congressman's new TV and radio ads try to tell a different story. Radio and TV spots talk about the doctor-turned-Congressman who understands the challenges patients and doctors face. Other radio ads talk about his plans to radically change the nation's tax system. And now Rep. Paul enlists his large family to deliver a simple message: Happy Holidays. More...

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