About This Ad

» Candidate/Organization: Barack Obama
» Other Candidates Mentioned: Barack Obama
» Year: 2008
» States: Alaska, Colorado, Florida, Georgia, Indiana, Iowa, Michigan, Missouri, Montana, Nevada, New Hampshire, New Mexico, North Carolina, North Dakota, Ohio, Pennsylvania, Virginia, Wisconsin
» Race: Presidential
» Party: Democratic
» Funded by: Candidate
» Disseminations: TV

Ad Content

» Cues: Black and White, Candidate Present, Candidate's Family, Childhood, Color, Family, Music, Narrator, On-screen Writing, Parents, Photographs, Veteran, Youth
» Issues: Family, Healthcare, Taxes, Veteran Services
» Tone: Positive
» Types: Biographical
» Music: Inspirational
» Characters: Candidate, Family Members
» Narrator: Male
» Language: English

Analysis

By The Fix: Sen. Barack Obama (Ill.) will launch an 18-state ad buy beginning tomorrow in which he speaks directly to voters in an attempt to get out in front of the misinformation likely to be spread about him as the general election campaign revs up. More...